
Mall of America Pop-Up!
We're popping up in the Mall Of America from the 6th to the 21st December. Come shop beautiful lab-grown diamond jewelry and learn all about the science behind the sparkle.
HOW DO YOU MAKE A LAB-GROWN DIAMOND?
We hacked a billion year process to create high quality sparkle in about two weeks. Science makes it possible. You make it pop.
AVAILABLE FOR PRE-ORDER

Get Colorful
In the wild, colorful diamonds are extra rare. In the lab, they're ready to wear. Be first to shop the latest pink and blue arrivals, from solitaires to stacking rings.